Before you embark on a social media marketing project, it is important that you understand your company's unique regulatory environment, corporate culture, and knowledge, all of which need to be taken into consideration before you develop your plan.
In order to help pharmaceutical companies, their vendor partners, and other companies determine how ready they are to engage in social media marketing, Pharma Marketing News has created the online "Rate Your Social Media Marketing Readiness" survey or tool. As of January, 2013, over 1,270 people have used this self-assessment to evaluate their readiness for social media marketing.
Please take a few minutes to complete the survey and find out how you score compared to your peers. ePharma Pioneers are available to help you fill the gaps and prepare for social media marketing.
Your participation is confidential (anonymous) unless you specifically provide your contact information at the end of the survey and ask to be contacted for more information.