Pharma Marketing Network Home

Pharma Marketing Network offers its members a free monthly newsletter, an online discussion forum, and other benefits


We accept advertising relevant to the interests of our members.
For more information, see:

Media Kit






Operated by:
VirSci Corporation
PO Box 760
Newtown, PA 18940
215-504-4164
215-504-5739 (FAX)
E-mail: infovirsci@virsci.com
Pharma Marketing Network
The Leading Online Resource for Pharmaceutical Marketers

Pharma Marketing News | Subscribe | Discussion Forums | Pharma Marketing Roundtable
Reports | Resources/Links | Glossary | Case Studies | Surveys | Pharma Marketing Blog
Pharma Marketing Vendor Directory | Conference Calendar | Pharma Jobs
Advertising Information | FAQs | About Us | Privacy Policy




110th Congress: What's in Store for Pharma?
Click here to see the results of this survey.

Survey began 20 November 2006
Survey ended 31 December 2006

Background
Now that the elections are over, the pharmaceutical industry is left to ponder what the new Congress has in store for it. There has already been a lot of speculation in the general press and trade media as well as a few shots fired across the bow by Congress.

It's not just democrats itching to get at Pharma. For example, the Senate Committee on Health, Education, Labor, and Pensions (HELP) chaired by Sen. Michael B. Enzi (R-Wyoming), met in full session on November 16, 2006 ("Hearing on Building a 21st Century FDA: Proposals to Improve Drug Safety and Innovation;" access audio and testimony from this hearing here) and Senator Charles Grassley (R-Iowa) has put a hold on the nomination of Dr. Andrew C. von Eschenbach for commissioner of the FDA.

The following is a synopsis of the issues and changes experts have predicted that the drug industry will be subjected to in the next legislative session:

Drug Price Related

  • Medicare reform -- allow government to directly negotiate prices with pharmaceutical companies
  • Allow drug importation from Canada
  • Patent Reform -- set limits on whether big pharmaceutical firms can make deals with generic drug makers

Marketing Related

  • Enact a mandatory 6-month, one- or two-year moratorium on ads for new drugs
  • Require FDA pre-clearance of all DTC ads
  • Wipe out or limiting tax deductions for advertising expense
  • Require a "black triangle" in ads and labels for new drugs
  • Set standards for risk presentation that make broadcast ads infeasible

FDA/Drug Approval/Safety Related

  • Hold up of Prescription Drug User Fee Act (PDUFA) reauthorization
  • Make FDA more powerful -- eg, create office of drug safety within FDA, give the FDA the power to fine companies to force them to do safety studies or change the labels of drugs (Grassley-Dodd and Enzi-Kennedy bills)

The survey asks: Regardless of how you feel personally about whether or not such legislation should be passed, please indicate how likely or unlikely you believe Congress will enact the above.

Survey Results:

Return to list of surveys...

 Subscribe
Pharma Marketing News
A FREE monthly
e-newsletter for pharma marketing professionals.

Current Issue
Order Reprints

 Find a Vendor
Pharma Marketing Vendor Directory
Hundreds of pharmaceutical marketing services vendors, consultants, executive search firms, medical education companies, and other companies servicing the needs of the pharmaceutical industry.
Learn More
Access Listings

 Network
Online Discussion & Networking Forums
Network with your peers in the industry, seek help advancing your career, discuss current issues.
Learn More

 Advertise
Promote Your Products and Services
Pharma Marketing Network & Pharma Marketing News provide exceptional permission-based e-marketing opportunities.
Learn More
Media Kit

Get Rate Card
Click Here

 Meet
Attend Industry Conferences and Seminars
Pharma Marketing News is proud to be a media partner for dozens of industry conferences.
Conference Calendar

Get Your Event Listed
Click Here

 Find a Job
Get Help Finding a Job in the Pharma Industry
Pharma Marketing Network accepts job listings relevant to the interests of our members and its members help colleagues find jobs.
Job Listings

Post Your Job Opening
Click Here


Pharma Marketing News | Subscribe | Discussion Forums | Pharma Marketing Roundtable
Reports | Resources/Links | Glossary | Case Studies | Surveys | Pharma Marketing Blog
Pharma Marketing Vendor Directory | Conference Calendar | Pharma Jobs
Advertising Information | FAQs | About Us | Privacy Policy

© 2003-2007. VirSci Corporation. All rights reserved.